Taylor Swift Liverpool: Eras Tour merchandise at Anfield stadium - prices, when to buy and exclusives
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Taylor Swift’s sold out Eras Tour has landed in Liverpool, with the global popstar set to perform her first gig to a crowd of 50,000 on Thursday evening (June 13).
Playing three concerts this week - on June 13, 14 and 15 - Swift’s shows are sure to provide lasting memories for many, with a setlist of more than 40 tracks and the hit rock band, Paramore, playing as the support act. But, if you’d like a physical keepsake from the tour, you can also bag some official merchandise.
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Hide AdWhere and when can I buy Taylor Swift merch?
The official merchandise stalls at Anfield stadium opened on Tuesday (June 11). On all three concert days (June 13, 14 and 15), the merch stalls will be open from 10.00am until the end of the shows. Please note, there are no official merchandise sales on other dates around the venue.
Can I buy Taylor Swift merch on concert days if I don’t have a ticket?
According to Liverpool FC, fans can purchase merchandise from Stanley Park on concert days. The Anfield Superstore will sell merchandise from 10.00am and you do not need a ticket to purchase merch.


Is any of the merch exclusive to the Eras Tour?
According to our sister site, the Scotsman, while much of the merch is available to buy online, several items seem to be exclusively on sale at concerts. Those include water bottles, tote bags, and Taylor Swift ‘tapestries’.
What are the prices for Tayor Swift merchandise?
Here’s the full price list for Taylor Swift’s merch at Anfield stadium.
- Posters - £15
- Tour hoodies - £70
- Quarter-zip tops - £65
- Crew neck tops - £65
- T-shirts - £40
- Long sleeve t-shirt - £40
- Sweatshirts - £65
- Bracelet - £30
- Water bottles - £15
- Canvas tote bags - £25
- Taylor Swift ‘tapestry’ - £15
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